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Crafting Your Story

Craft Your StoryThis could be the best story you have ever read. People are interested in things that they can relate to and feel some emotion for as it gives them a sense of connection. Everyone is unique, everyone is a little different. It is these real and sometimes unusual characteristics that help build our character and ultimately our brand. In upcoming posts I will be sharing ways to express  yourself and your company in compelling and engaging conversation so you can craft your very own story to share.